2016: The Year Interactive Video Officially Becomes “A Thing”
Demand Metric recently released a Brightcove-sponsored report on interactive video. The landmark study offers a high-level overview of the current definitions, adoption, applications, and effectiveness of interactive video.
Words by Therese Bruno-Cavallaro, Tuesday December 15 2015
Five Myths About Interactive Video
If you follow Yahoo! in the news, inevitably you’ve encountered some mention of their 'MaVeNS' revenue plans. First introduced back in 2014 by Yahoo’s CEO, Marissa Mayer, she’s since rallied the company’s growth strategy around the MaVeNS moniker, which stands for 'mobile, video, native and social.'
Words by Zentrick, Wednesday September 2 2015